Welcome to Oxford Passport

Fun experiences and special offers 
from local businesses, collected in 
one small leather passport

Welcome offer for Season 1 : 
20% off one book charm till end of year

Claim your offer now

What is Oxford Passport?

Oxford Passport is a guide to help you discover different corners of Oxford. We’ve put together a curated list  of things to do across Oxford, including special offers from local businesses.

Take your Passport with you, explore each stop, collect stamps along the way, and unlock rewards as you discover more of Oxford.

Discover: Selected Oxford businesses, neighbourhoods, places and activities. Special offers are available for Passport holders.

Dates: Full experience runs from 12 October to 31 December. Join and order your Passport from 28 September.

Your Passport: Potatote's Mini Leather Book Charm (any colour) is your physical Passport to unlock offers and record your journey.

Price: Full price: £8.95 (Plain cover) / £9.95 (with Oxford embossing)
Season one 20% off welcome offer: £7.16 (Plain cover)/ £7.96 (with Oxford embossing)



How it works 

Get your Passport

Get a Mini Book Charm from us. This is your physical Oxford Passport.

Bring it with you to unlock special offers from participating local businesses and collect stamps as you complete experiences.

The more stamps you collect, the more rewards you can unlock from us.

Complete the experiences

We’ve created 12 special experiences (see details in the next section) to help you discover different areas of Oxford.

For business experiences:

Visit the participating business with your Passport, enjoy the experience and collect a stamp while you’re there.

For adventure experiences:

Take a photo of your Passport while completing the experience. Bring the photo to one of our pop-ups in central Oxford this November and we’ll stamp your Passport for you.

Bonus stamp:

Share a photo from any Oxford Passport experience on Instagram and tag @potatote.oxford and our local business partners. You can collect one extra stamp for every experience you share.

Important:

Remember to take a note of the date for each experience in your Passport. This is required to claim your rewards.

Unlock rewards

Collect stamps as you explore Oxford and unlock Potatote rewards along the way.

6 stamps → Free Owl Charm

10 stamps →Free Scholar Tote 

When you reach a reward, we’ll let you know how to claim it.

Local Business Offers

Art Café Oxford

Buy one drink get second free
Start your day with breakfast in Oxford’s iconic yellow café, right in the heart of the city.

Directions

Teff Cake Company

Buy one slice and get a second half price
Try naturally gluten-free cakes made with teff, a traditional Ethiopian grain — wonderfully moist, rich and full of flavour.

Directions

Market Tap by Tap Social

Buy one pint, get the second pint half price
Enjoy a locally brewed beer inside Oxford’s historic Covered Market, trading since the 18th century.

Directions

Just in time coffee

Buy one drink, get the second drink free
Grab a coffee from the iconic blue cart and soak up the atmosphere of Gloucester Green Market.

Directions

The Folly

Complimentary Prosecco for up to a group of 6
Slow down with a drink or meal at one of Oxford’s most beautiful riverside spots.

Directions

Oxford River Cruises

10% off bookings 
See Oxford from a different perspective as you cruise past Christ Church Meadows. Use Code: Potatote-ORC for online bookings or walk-in orders.

Directions

Taste Tibet

A free Tibetan chai with any meal order
Try Oxford’s much-loved Tibetan momos and discover the flavours of the Himalayas.

Directions

Personal Adventures 

Find your favourite place to work in Oxford

From historic libraries to bookshops and quiet cafés, find the Oxford spot where you do your best thinking.

The underground library at Blackwell’s on Broad Street (officially known as the Norrington Room) is a must visit. 

Try a sport you’ve never done before

With more than 80 University sports clubs, from rowing and gliding to snooker and Tai Chi, Oxford is a brilliant place to try something completely new.

Many clubs are open to both University members and the public, and free taster sessions are often available in October. See the full list of sports clubs here: https://www.sport.ox.ac.uk/sports-a-to-z

Meet someone from a country you’ve never visited

Oxford brings together people from all over the world. Meet someone whose culture and story are new to you.

Sign up for an interesting event (a good place to start: https://events.ox.ac.uk/events/), and ask what brought the other participants to Oxford.

See Oxford’s dreaming spires from somewhere high

Climb up somewhere high and see for yourself why Oxford became known as the “city of dreaming spires.”

The Tower Tour at St Mary’s Church and the Sheldonian Theatre tour, which gives you access to the Cupola and panoramic views from the roof, are both great options.

Watch a debate at the Oxford Union

Why visit: Experience a 200-year-old Oxford tradition of debating big ideas and hearing opposing points of view.

Tips: Upcoming events are listed on the Oxford Union website: https://oxford-union.org/. Entry is generally first come, first served, and non-members are usually welcome to buy tickets at the doors.

Frequently asked questions

Do I need the passport charm to take part?

Yes. The Mini Leather Passport Charm is your physical Passport.

You’ll need it to access discounts and offers from participating businesses, and to collect stamps as you complete experiences.

To redeem Potatote rewards, including the free Owl Scholar Charm, you'll need to collect sufficient stamps in your Passport.

Where can I get the Mini Book Charm / Oxford Passport?

You can order it online from our website:

https://potatote.co.uk/products/mini-leather-notebook-charm

There is also a free collection option from Just In Time Coffee at Gloucester Green, next to the central coach station. Collection is available Wed 12:00–15:00 and Thu–Sat 08:30–15:00.

Orders placed by Tue 10pm will usually be ready for collection that same week. Orders placed later will roll over to the following week. We’ll send you a confirmation email when your order is ready to collect.

The free collection code is: COLLECTFROMJUSTIN

Our Book Charms are also stocked at Christ Church Gift Shop:

https://www.chch.ox.ac.uk/visit/shop

There are different designs of the Book Charms. Do they all qualify for the programme?

Yes. All Book Charms listed on our website are part of the Oxford Passport programme and qualify you for participating business offers.

Can I order the Book Charm online and collect it in person?

Yes. You can order online and choose free collection from Just In Time Coffee at Gloucester Green.
The collection option is available for Book Charms only. Orders should be collected within two weeks. After that, a delivery fee will be required.

When does the experience list launch?

The full list of experiences launches on 12 October.

Join our mailing list to receive the full list when it goes live. You can order your Passport Charm from 28 September, with 35% off during the pre-launch period.

How do rewards work?

Collect a stamp for every experience you complete. Reach 6 stamps and you’ll unlock a free Owl Charm. Reach 10 stamps and you’ll unlock 50% off one Scholar Tote.

Full details on how to redeem your rewards will be included with the experience list on 12 October.

Who can join?

Oxford Passport is open to anyone who would like to explore Oxford this autumn.

We’d love to help you discover more of the city, from the well-known traditions that define Oxford experience to some of its more special hidden gems.

The 35% pre-launch offer is available to everyone who signs up between 28 September and 17 October.